As part of design exploration at Fluent, I created a set of templates to accompany the teams Q&A articles across web and social. The first one consists of a structured speech bubble container that reinforces credibility and hierarchy. It highlights key insights and instantly communicates that it’s a quote, improving clarity at a glance.

I also designed a blog header (pink variant) that introduces a more expressive style. I combined photography with bold shapes and typographic framing to create a dynamic, editorial feel. The system is modular, allowing colours, photos, and content to be easily swapped for each article. The layout and font was later refined by the Creative Director (navy variation) and incorporated into the brand system, helping inform the direction of future Q&A marketing visuals.

Overall, I focused on creating a flexible, scalable visual system that supports Fluent’s broader marketing and content strategy.